PharmaTimes Communications Award: Encephalitis Charity Challenge.

Working as part of a small team, we were given a brief and had to come up with an idea and execution of that idea within 2 hours. We then presented the idea to the awards judges and won.

Encephalitis is an uncommon but serious condition in which the brain becomes inflamed (swollen). We came up with an idea to create an event using a hot-air balloon to raise money for Encephalitis Awareness.

The hot-air balloon was used to represent how it feels to have Encephalitis, many patients explained that it feels like their brain is on fire and swollen like a hot-air balloon.

Here’s a second option, which wasn’t picked.

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